Last Updated: September 28, 2025
This Privacy Policy describes how Basketly ("the App," "we," "us," or "our") collects, uses, and discloses information about you when you use our purchase listing, shopping, and inventory management application and related services (collectively, the "Service").
1. Information We Collect
A. Information You Provide Directly
When you use Basketly, you may provide the following information directly:
- Account Data: Your name, email address, password (hashed), and unique user ID.
- List and Item Data: All shopping list items, purchase goals, inventory counts, product names, prices, notes, and photos you upload.
- Shared Data: The names and email addresses of other users you share your lists or inventory with.
- Support Data: Information you provide when contacting us via the support form (as described in your Support page).
B. Automatically Collected Information
We automatically collect certain information about how you access and use the Service, which may include:
- Usage Data: Features you use, frequency of use, and time spent in the app.
- Device Data: Device model, operating system version, unique device identifiers, and mobile network information.
- Analytics: Aggregated, non-personally identifiable data to help us understand usage patterns and improve the app.
2. How We Use Your Information
We use the information we collect for the following primary purposes:
- Service Delivery: To operate, maintain, and provide all features of the Basketly app (e.g., saving lists, syncing data across devices).
- Communication: To send you technical notices, security alerts, and administrative messages (e.g., password reset emails).
- Personalization: To remember your preferences and customize your experience (e.g., suggesting common items based on past lists).
- Improvement: To monitor and analyze trends, usage, and activities in connection with our Service to improve functionality and features.
- Security: To detect, investigate, and prevent fraudulent transactions and other illegal activities.
3. Data Sharing and Disclosure
We do not share or sell your personal List and Item Data to third parties for marketing purposes. We only share information in the following limited circumstances:
- With Other Users (Sharing Feature): When you actively choose to share a list or inventory with another Basketly user, the List and Item Data is shared with those specific users.
- Service Providers: We share data with third-party vendors, consultants, and service providers (e.g., cloud hosting, analytics) who need access to the data to perform work for us.
- Legal Compliance: If required by law, court order, or governmental request.
4. Data Retention and Deletion
We store the information we collect for as long as necessary to provide the Service, or until you decide to delete your account. If you delete your Basketly account, your account data and associated list/inventory data will be permanently deleted from our primary servers within a reasonable timeframe, unless legal obligations require longer retention.
5. Your Choices and Rights
As a Basketly user, you have the following rights regarding your data:
- Access: You can request a copy of the personal data we hold about you.
- Correction: You can modify or correct most of your personal data directly within the app settings.
- Deletion: You can delete your account at any time through the app settings, which will initiate the deletion of all your stored personal data.
6. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us at:
Email: privacy@basketly.app
Or visit our Support Page.